Shaping international standards for Vietnam's "Pearl Island"

This December, Phu Quoc is receiving 27–28 international flights daily, more than double bóng đá kèo nhà cái figure at bóng đá kèo nhà cái beginning of bóng đá kèo nhà cái year and a stark contrast to bóng đá kèo nhà cái same period in 2023, when bóng đá kèo nhà cái island welcomed only 2–5 international flights a day. This year, international arrivals have surpassed bóng đá kèo nhà cái 2019 peak, reaching nearly one million visitors, exceeding 92% of bóng đá kèo nhà cái annual target, and marking a 70% year-on-year increase. Walking through bóng đá kèo nhà cái streets of Sunset Town, many visitors feel they have wandered into a Western neighborhood in Singapore or Bali, as Vietnamese is rarely heard in this area.

Global tourists are mesmerised by bóng đá kèo nhà cái artistic fireworks display featured in bóng đá kèo nhà cái "Kiss of bóng đá kèo nhà cái Sea"

On Phu Quoc, luxury resorts managed by renowned global groups like Marriott International, Accor, Rosewood Hotels, and Hilton’s high-end Curio Collection are redefining hospitality.

In early December, Rixos, a brand known for its "imperial" luxury experiences, made its Southeast Asia debut in Phu Quoc. Renowned for managing premium resorts in Turkey, bóng đá kèo nhà cái UAE, and Egypt, Rixos is set to redefine luxury travel in Phu Quoc and Southeast Asia with its "all-inclusive" concept.

Why did this high-standard hospitality brand choose Phu Quoc as its first Southeast Asian destination? According to Mr Francois Boudin, representative of Rixos Hotels, Sun Paradise Land, developed by Sun Group in Phu Quoc, boasts a robust ecosystem encompassing entertainment, sports, dining, and wellness. "It’s like bóng đá kèo nhà cái DNA for developing our hotel. Everything here is harmoniously developed to support one another," he noted.

"bóng đá kèo nhà cái immense potential here is why we are so passionate about this project. We’re even eager to open bóng đá kèo nhà cái doors tomorrow, if possible. This destination is growing at an extraordinary pace," Boudin added. Following Rixos, other elite brands like bóng đá kèo nhà cái Luxury Collection and Ritz Carlton Reserve are preparing to enter Hon Thom, viewing it as a land of promise.

Significant investments for comprehensive development

Phu Quoc’s rare natural beauty, coupled with its development potential and bóng đá kèo nhà cái unity of its authorities, have been instrumental in attracting investments from major private economic groups. To date, bóng đá kèo nhà cái city hosts 311 investment projects with a total capital exceeding VND 428 trillion, aiming to transform its tourism landscape. Leading tourism enterprises, including Vingroup and Sun Group, have established a prominent presence on bóng đá kèo nhà cái island, bringing offerings that rival bóng đá kèo nhà cái world’s top destinations.

In southern Phu Quoc, Sun Group illuminates bóng đá kèo nhà cái night sky with two dazzling daily fireworks displays. These are accompanied by international performances often seen at global events or in advanced countries like Singapore. Just a decade ago, this area was characterized by untouched hills, dusty red roads, and makeshift fishing ports that visitors could hardly bear to approach.

bóng đá kèo nhà cái "Symphony of bóng đá kèo nhà cái Sea" performance offers a stunning 20-minute display of fireworks and extreme sports artistry.

At Bai Dat Do, Sun Group has invested over VND 4 trillion to create bóng đá kèo nhà cái Sunset Town entertainment complex, featuring iconic landmarks such as bóng đá kèo nhà cái Kiss Bridge, bóng đá kèo nhà cái Vui Phet Night Market, and international shows like "Kiss of bóng đá kèo nhà cái Ocean" and "Symphony of bóng đá kèo nhà cái Sea." These have become magnets for international visitors. Recently, bóng đá kèo nhà cái group also broke ground on bóng đá kèo nhà cái Phu Quoc Sun International Hospital and sponsored bóng đá kèo nhà cái An Thoi Seaside Square project, transforming bóng đá kèo nhà cái area into a multi-functional destination for extended stays and diverse experiences. It is also becoming a place where residents can enjoy a high quality of life.

On Hon Thom, a remote island once marked by temporary fishing villages and social issues, now stands as a globally recognized destination. It features bóng đá kèo nhà cái world’s longest three-wire cable car system and bóng đá kèo nhà cái Sun World Hon Thom entertainment complex, which includes Aquatopia, Asia’s leading water park, and bóng đá kèo nhà cái Exotica Village theme park.

Despite bóng đá kèo nhà cái lingering impacts of bóng đá kèo nhà cái COVID-19 pandemic and global economic challenges, Sun Group has continued its dedication to Phu Quoc. Most recently, Sun Group has invested VND 13 trillion in bóng đá kèo nhà cái Aspira Tower project, a luxurious resort, entertainment, and commercial complex offering "million-dollar" experiences. Within two years, bóng đá kèo nhà cái tower is expected to rise like a wind-filled sail, becoming a new symbol of Phu Quoc tourism, akin to Dubai’s iconic sail-shaped Burj Al Arab.

On December 10, Sun Group officially commenced construction on bóng đá kèo nhà cái Aspira Tower project in Hon Thom, with a total investment of VND 13 trillion.

At bóng đá kèo nhà cái signing ceremony between Sun Group and Rixos, Mr Mehmet Kin, Vice Chairman of Crystal Bay, one of bóng đá kèo nhà cái largest operators of Russian and CIS tourists to Vietnam, expressed optimism: "As you know, Thailand’s Phuket and Pattaya were once very famous destinations, but I believe Phu Quoc is now far better. bóng đá kèo nhà cái infrastructure is ready, bóng đá kèo nhà cái facilities are new, and bóng đá kèo nhà cái services are excellent. I am confident that within bóng đá kèo nhà cái next five years, Phu Quoc will become a top destination."

Ms Weichun Liu, CEO of Kkday, a global travel platform, shared similar sentiments, noting Phu Quoc’s remarkable transformation since her first visit in 2022. "It’s not just bóng đá kèo nhà cái infrastructure or hotels but also bóng đá kèo nhà cái many programs, performances, and night markets. Everything seems connected, and I can see a growing ecosystem. Sun Group has a dedicated team continuing to invest in Phu Quoc. I’m very optimistic and excited about this destination," she said.

By attracting leading global hospitality brands, creating iconic landmarks, and delivering unparalleled travel experiences, Sun Group is working hand in hand with Phu Quoc to fulfil bóng đá kèo nhà cái government’s vision of transforming bóng đá kèo nhà cái island into a premier international hub for tourism, commerce, and luxury living.